Elf On My Shelf

No, but really. There's a ton of e.l.f. on my shelf. e.l.f. Cosmetics was one of my very first makeup brands. They hold a special place in my heart, especially since last summer I went on a trip with them to San Francisco, made amazing friends, and really launched myself into this thing called the beauty world. Not only is e.l.f. affordable and extremely accessible, it's seriously really affordable. Like, $1 affordable. Don't let that fool you about the quality. It's premium in pigment, texture, and longevity. The brand itself is very inclusive, and just wants people to have fun expressing themselves. That to me, is awesome.

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